Promoting London

It seems the Google datacentres have all finally updated their records to reflect the latest published pagerank scores. As mentioned previously, this means the price of a standard advertising tag in the Promoting London wordcloud has been raised to the intermediate level of £42 for a guaranteed minimum three years of exposure. Still remarkable value.

DelB

From the look of things it would appear that Google are in the midst of a pagerank update, a time when all knowledgeable webmasters cross their fingers and hope that their sites get a boost from the changes [and definitely do not suffer a relegation to a lower value]. There are webtools out there which allow you to view the pagerank of any website at the various Google Datacentres - normally the values would be the same across them all but at present there is a definite difference showing which datacentres have updated and which have not. How does this affect Promoting London? Well, as the word cloud page makes clear, once it reaches a certain pagerank then the cost of hyperlinks from it will increase. This will happen when all the datacentres have been updated which could be tomorrow or could still be a couple of weeks away [there never seems to be a set time span over which these updates take place]. All that I am saying is that there may be a price increase and it may be very, very soon.

London has more than a fair share of local online directories to consider listing in, not forgetting the usual suspects in national and international terms. Is it worth the time and [sometimes] money submitting your site to them all? Are there great variances in value of individual directories dependent upon the nature of the content of the submitted site? Over the next couple of weeks I intend to trawl through the stats of the websites I manage to see which directories work best for whom and if any underlying patterns emerge can inform future choices.

Has anyone done similarly recently?

DelB

A Word Hyperlink System [also called word clouds or word tags] is the first commercial offering available from promotinglondon.com. Word Clouds are the very latest in marketing techniques and are creating a real buzz on the network. They can provide an extremely affordable, search engine friendly method of gaining incoming links to your website along with a consistent stream of visitor traffic over the medium to long term.

Promotinglondon.com are pleased to be able to offer this product to the London market, backing up the launch with a series of press releases, while providing continuing support to the feature through the further development of the promotinglondon.com website.

I hope you will find time to check it out and consider the investment possibility thoroughly.

Regards,
DelB

If, like me, when you’re faced with the multitude of marketing & promotion products and ideas which purportedly will do wonders for the level of visitor traffic arriving at your website, alongside the latest sure fire method of getting top ranking in the dear old search engines, you may recognise a certain dizzy sensation when trying to decide how best to use the minimal budget available for a website promotion campaign.

It’s a significant part of my responsibility to find the best value for my design clients, whether it’s a new site launch or campaign for an existing site. Frankly, promotinglondon.com has been set up to allow me to offer them useful & affordable products not available elsewhere in the London market. That’s not to say that (1) all promotional ideas and products on the site will involve expenditure, in fact, far from it and (2) products and opportunities offered here will only be available to my design clients - I foresee that in the vast majority of instances they will be available to allcomers.

As to keeping this blog, it’s a good way to announce upcoming promotions, it will enhance the visibility of the site itself therefore helping the promotional aspects [at least I’m being honest here] and lastly, it will allow me somewhere to pontificate on the good and bad of the online marketing industry.

I hope you will stick around & join in,

Regards, DelB