Pagerank Update Completed

Posted by DelB @ 12:04 pm, November 28th, 2006

It seems the Google datacentres have all finally updated their records to reflect the latest published pagerank scores. As mentioned previously, this means the price of a standard advertising tag in the Promoting London wordcloud has been raised to the intermediate level of £42 for a guaranteed minimum three years of exposure. Still remarkable value.

DelB

Pagerank Update Underway

Posted by DelB @ 5:23 pm, October 13th, 2006

From the look of things it would appear that Google are in the midst of a pagerank update, a time when all knowledgeable webmasters cross their fingers and hope that their sites get a boost from the changes [and definitely do not suffer a relegation to a lower value]. There are webtools out there which allow you to view the pagerank of any website at the various Google Datacentres - normally the values would be the same across them all but at present there is a definite difference showing which datacentres have updated and which have not. How does this affect Promoting London? Well, as the word cloud page makes clear, once it reaches a certain pagerank then the cost of hyperlinks from it will increase. This will happen when all the datacentres have been updated which could be tomorrow or could still be a couple of weeks away [there never seems to be a set time span over which these updates take place]. All that I am saying is that there may be a price increase and it may be very, very soon.

Adwords Campaign Taking Off

Posted by DelB @ 9:44 am, August 15th, 2006

It would seem the summer lull in business oriented search on Google has ended. The adwords campaign I am running for the PromotingLondon.com word cloud has shown a noticeable increase in click throughs and the necessary bid amount to get a decent placing on Google search results with many of the selected key phrases has risen considerably. Take up of the word tags continues to be steady with the expectation of a rapid increase as I bring into play more strands of the marketing campaign.

I am considering raising the price of the keyword tags as the PageRank of the cloud page increases. This would offer best value to early adopters of the scheme, a thank you to those who have helped make it a sucessful launch.

Regards,
DelB